Go From Idea to Ready-to-Scale
Stop wasting months on the wrong priorities. Founder Guide finds what's really blocking your startup and shows you exactly how to break past it.


“After seeing pre-revenue founders lose precious runway to scattered advice and unfinished experiments, I built Founder Guide. My goal is to give you what I wish I'd had: a way to stop wasting time on the wrong things.”
Todd Bashor, CEO
Without a sequenced, evidence-based plan, early-stage founders lose 8–12 hours/week and 4–8 weeks of runway, delaying your path to paying customers and compounding self-doubt.
You’re surrounded by advice from Twitter, YC, and mentors, yet most of it is theoretical and hard to apply to your situation. You still end up without a unified, sequenced plan.
Your research, notes, interviews, and ideas are scattered across Notion, Google Docs, and AI chats. Nothing connects, and you have no clear picture of your business.
You talk to the wrong people, ask the wrong questions, or collect low-signal feedback, leading to wasted cycles and features built without evidence.
Accelerators often cost equity, fees, and valuable time, yet still fail to give you a clear plan to paying customers. You invest heavily without knowing if the payoff will ever come.
ChatGPT and other AI tools give generic suggestions that aren’t grounded in your evidence, your market, or your business model, leading to misdirection instead of clarity.
You don’t have anyone to review your thinking, keep you accountable, or help you regain momentum, leading to decision paralysis and discouragement.
Founder Guide organizes what you know, shows you what to do next, and helps you do it well.
Your business knowledge finally lives in one place. Notes, research, interviews, and decisions all connected and scored so you can see exactly where you're strong and where you have gaps.
Not just a to-do list. A systematic set of milestones that puts the highest risk items first, tells you why it matters now, and then helps you get them done. Best practices made actionable.
Every recommendation and generated document is grounded in your market, your customers, and your stage. Not generic startup advice. Guidance that knows your business as well as you do.
From scattered to focused. From stuck to moving. From idea to paying customers.
From first inputs to a sequenced plan, specialist help, and assets you can ship:
Founder Guide covers the full loop.
Jumpstart your plan in minutes: analyze your website, upload a document, run an idea evaluation interview, or fill in a business overview, so gaps surface before you burn runway.
A concise canvas-style snapshot of your business (the Founder Guide take on a Lean Canvas) before you drill into the full launch plan.
Eight connected dimensions span the whole business: Problem & Market, Customer & Contacts, Offering & Value, Messaging & Positioning, Acquisition & Conversion, Delivery & Retention, Operations & Economics, and Team. Live confidence and completeness scores show what is validated versus assumed.
Stage-based guidance through startup maturity. Sequenced milestones with clear rationale (not a flat backlog), so you tackle the highest-risk items first.
Priority work and routine tasks, tied to your milestones and plan fields so this week’s execution matches what actually moves the business.
A team of agents that answer with your business in context: Founder Guide, Problem Scout, Persona Builder, Market Analyst, Solution Architect, Pricing Strategist, GTM Strategist, Growth Analyst, and more.
Bring in transcripts, notes, research, and documents so new evidence reshapes recommendations and keeps the plan aligned with reality.
Chat with agents and review field-level suggestions. You choose what applies. Reflection prompts connect learning back to scores and next focus.
Discovery scripts, outreach emails, interview questions, objection handling, and section-specific outputs you can export and use in the real world.
5–45 MIN
Your choice: import notes, scan your website, be interviewed or fill in some basic information. Founder Guide organizes everything and show you where the gaps are.
OUTPUT
A scored Business Profile with gaps clearly highlighted
5 MIN
Founder Guide recommends what milestone to work on next and the tasks to support it, all based on the current state of your business.
OUTPUT
A focused execution plan
ONGOING
When you start a task, Founder Guide provides customized details to help you tackle it: step-by-step instructions, discovery scripts, outreach emails, landing page copy, objection handling. All grounded in your business data.
OUTPUT
Ready-to-use scripts, emails, and content
10-30 MIN WEEKLY
Each time you finish a task, Founder Guide prompts you to reflect on what you learned. What changed? What surprised you? Your confidence scores update and the plan adjusts based on real signals, not assumptions
OUTPUT
Updated plan and sharper focus for the next task
Specific scenarios where Founder Guide helps early stage founders
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Choose the plan that fits your product launch journey.
Start moving your idea forward
Perfect for: Founders ready to validate systematically
Build comprehensive business profiles
Track your progress
Accelerate your launch
Perfect for: Serious founders and product teams
Boost productivity with advanced launch guidance and assets
Work with unlimited collaborators
No equity taken, no hidden fees. Just one plan, one place, faster to first customers.